Needing it all… in 6 weeks

TradingScreen was refreshing their brand identity and needed a new front-end website. The project required new branding, a comprehensive content rewrite, new information architecture, new technology stack, new codebase and new user journey pathways that aligned with their marketing and sales processes. The project had a hard deadline coinciding with new products launching in 6 weeks.

We used innovation sprints for rapid concept and prototype development the first week. The remainder for the project used agile scrum methodology to prioritize features and deliver on our commitments. We created a custom collaboration tool to facilitate the content creation workflow and prevent bottlenecks for the distributed team. We delivered on time to a satisfied client. As an added bonus, we captured a wealth of process data that improved our own business model and efficiencies.

Industry: Financial Technology

Location: New York, NY

Size: 500+ Employees, >$100 Million in Revenue

Website: www.tradingscreen.com

Company Bio

TS is the leading provider of electronic trading solutions for the global financial marketplace. As the leading expert in SaaS-based technology for financial markets, their technology improves access and fully automates workflows, resulting in greater efficiencies, secure access and lower costs for their clients.